After 1.5 years at VSN I have the feeling and I am certain that we are ready to take one step forward, but before that we need our sales people aligned, and have a great 2016. Bonus track, see below the video to learn how align a marketing and a Sales Team. I know marketing … Continue reading 2016 Let’s crash it VSN!
Oh well, 2015 is almost over. It was a year full of projects and life changing events. Here are a few in order to have them in a safe place to remember in the future. In a brainstorming exercise we can see that marketing became more personal, big data kept booming, and science made a step … Continue reading My 2015 in review
There is only one way to address this question successfully and it is with asking yourself another question: What is your target audience when blogging? Acknowledging the goal of your blog or company news feed, and targeting the audience that you are writing for will determine the language you blog in and shape the words … Continue reading What language should you blog in?
After following Steli at Close.io for some time it is time to actually recommend him out loud. Steli is the guy that sends me an e-mail every day (Sat and Sun included) at 2pm CEST - or what's the same, 9am EDT (NYC time) - to shoot me with a quote that will push my day … Continue reading Sales Motivation Quotes As Your Daily Dose Of Caffeine
I was interviewed by the International Association of Broadcasting Manufacturers (IABM) during the last IBC 2015 in Amsterdam. Discover about the present and future of VSN, how the market has changed in the past five years and our company’s philosophy, based on a close relations to its clients. Watch the exclusive video, courtesy of The IABM VSN's … Continue reading IABM Video Interview
It’s typical for entire families to celebrate the month of August by shutting down the computer and skipping to towns and resorts. From a raw numbers perspective, this counts as lost work (as I used to think). But that’s a short-sighted view, psychologists now say: In fact, by serving as the least productive month for … Continue reading Happy back to work day
Problems and solutions are tight one to each other, there is no solution that doesn't come from a problem, and therefore, there is no problem that comes before a solution. It's a correlation. It's a basic concept, but it's powerful to know them well and have an attitude towards them. One of my favorite bosses early in … Continue reading Bring me solutions, not problems