Acts of Random Kindness

Random Social Kindness as a Marketing Tool

Kindness is an attribute that belongs to the people who care for others. Being kind is an attitude. Kind means caring. And caring is loving. Brands who can be associated with this attribute have the heart of their customers, meaning these customers are already their advocates. And, seriously, there are no better advocates than these. … Continue reading Random Social Kindness as a Marketing Tool

Getaround Website

The Sharing Economy and why you should be on board

As seen in Wikipedia, by definition The Sharing Economy is: An economic system built around the sharing of human and physical assets. It includes the shared creation, production, distribution, trade and consumption of goods and services by different people and organisations. This has been around several years, it is not something new, but, it is a … Continue reading The Sharing Economy and why you should be on board

Google+ Circles

120 marketers that I follow on Google+

There are many ways to have your daily dose of great content delivered to you. You may choose from having your own RSS feed, following Twitter users or lists, or turn your Google+ into your news and articles feed. I have been using this last option lately, and I have been amazed of how good … Continue reading 120 marketers that I follow on Google+

Glasses on paper

Best reads of 2013 from LinkedIn Influencers

On a daily basis I often spend some time reading LinkedIn influencers posts. They are a great inspiration for downtime, before getting to work or for a break. Here is a Slideshare presentation that you should consider going through, and clicking on each slide. These are the stories that mattered most to young professionals on 2013: To … Continue reading Best reads of 2013 from LinkedIn Influencers

Content Strategy

It is all about the content – 5 tools you should consider

Delivering the right content to the right audience has turned to be a must since the new search engines algorithms are getting savory on this. SEO has changed from its routs to be user friendly, and people are no longer searching with keywords, they are looking for those who speak to them in their own words. … Continue reading It is all about the content – 5 tools you should consider

Smartphone usage

All the fun stuff is happening on the cellphones

Facebook recently announced that there has been a decrease of the use of the platform among the Teenagers. This is quite a new, especially coming from Facebook. It's a well known truth that everyone could see in their timelines, people are more concerned of what they publish. Facebook made a startling admission in its earnings … Continue reading All the fun stuff is happening on the cellphones

Washio

Washio – Dry Clean service on demand

Browsing my facebook timeline on my phone often shows some advertisements for new apps and services around my city. Living in San Francisco makes it easy to discover new Start Ups that I do my best to try. This week, Washio was the one that caught my attention. It was well targetted to me since I was … Continue reading Washio – Dry Clean service on demand