120 marketers that I follow on Google+

Google+ Circles
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There are many ways to have your daily dose of great content delivered to you. You may choose from having your own RSS feed, following Twitter users or lists, or turn your Google+ into your news and articles feed.

I have been using this last option lately, and I have been amazed of how good Google+ filters and shows what you are most interested in.

These are the marketers, community managers and social media experts among other fields of expertise that I follow in a daily basis to digest great content, plus, I’ve added myself in it. Continue reading

Your Brand: The next media company

Your Brand: The next media company
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Since stories are those things that people remember, Michael Brito‘s new book, Your Brand: The next media company, is an overview of how companies have to become storytellers. Most to come.

Quoting Pete Cashmore, Founder and CEO of Mashable:

In the social world, content rules. Michael’s book makes the case that in order for brands to thrive in this brave new world, brands must become content creators